
It doesn’t matter how similar the melody may be compared to “Wake Me Up”, this track is guaranteed to be win Tim Bergling and company a Grammy. Lambert captures your attention early and refuses to let go. It’s Lambert’s glam rock sound loaded with attitude that steals the song away. The funky Rodgers inspired rhythm pulsates through the track, but it’s not what defines “Lay Me Down”. The moment may have very well been “Lay Me Down”, the disco pop collaboration between Avicii, Nile Rodgers and Adam Lambert. Each finding a place to bury themselves within one’s own consciousness. Forgetting what you wanted or the failure that you had hopes for, the songs begin to take on a life of their own. Sometime as your mind struggles to comprehend everything between the thumping piano chords in “You Make Me” and the acoustic guitar lines in “Heart Upon My Sleeve”, you stop paying attention and start listening. It’s like refusing to eat a burger, if the beef isn’t grass fed.

Although True is much more Avicii than Random Access Memories was Daft Punk. To choose this route of thinking however, makes the music secondary to the story. Between the numerous collaborators, influencers and Avicii’s manager Ash Pournouri getting a credit on every track? It’s difficult to establish where the ideas actually come from.

Maybe the con hidden behind the giant glowing head is that Tim Bergling is just the face of Avicii the brand.
